Work / Case study
An AI voice agent that calls every new lead within about a minute
New form leads in GoHighLevel get a phone call from an AI agent about a minute after they submit. It qualifies them, books the good ones into the calendar and saves the call notes to the CRM.
The problem
People filled in the form and then waited, sometimes for hours, before anyone rang them. By then a lot of them had gone quiet or booked with a competitor, and the team spent its day chasing instead of talking to qualified people.
What I built
Form→GoHighLevel→Make.com→Retell AI call→Booked→Notes in CRM
- A lead submits the form and is created in GoHighLevel.
- GoHighLevel sends the lead's details to a Make.com scenario by webhook.
- After a short wait of about a minute, Make.com hands the details to Retell AI and starts the call.
- The AI agent asks the client's qualifying questions.
- For qualified leads it checks live availability in the GoHighLevel calendar and books the slot. It can also reschedule or cancel.
- When the call ends, the summary and notes are written to the contact in GoHighLevel.
358+ appointments bookedThe client has run this for more than four months and it's still live. It has booked over 358 appointments, and nobody on the team had to make the first call.
Services used: AI Voice Agents, GoHighLevel & CRM, Workflow Automation.
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